Kenya Power has partnered with mobile network operator Safaricom to enable its customers to pay for electricity through Bonga Points.
Through the partnership, Kenya Power’s 7.1 million domestic customers can now redeem their Bonga Points to purchase tokens or pay for their bills at the rate of 20 cents per Bonga Point.
Bonga is a loyalty scheme launched by Safaricom in 2007 to allow its customers to accumulate points based on usage of services on its network.
Through a recent initiative dubbed ‘Bonga For Good’, Safaricom saw over 1 billion Bonga Points redeemed towards food and household items.
The partnership gives customers an alternative wallet from which to pay for electricity, thus providing relief to households facing pressure from suppressed incomes due to the economic effects of the Coronavirus pandemic.
“At the same time, it provides customers with yet another cash-free avenue through which to pay for power, boosting the company’s efforts to promote measures to curtail the spread of the Coronavirus,” the power utility stated.
Presently, Kenya Power customers can pay for electricity using mobile money platforms and bank transfers, as an alternative to cash payments.
“As an organisation, we are acutely aware of the impact that this pandemic has had on many Kenyans. We are therefore calling on our customers to take advantage of this opportunity and pay for electricity using Bonga Points,” said Bernard Ngugi, MD and CEO of Kenya Power.
The power company noted that customers paying for electricity using Bonga Points will be subjected to the applicable electricity tariff as stipulated by the Energy and Petroleum Regulatory Authority.
Also commenting on the benefits of the partnership, Peter Ndegwa, CEO of Safaricom, said: “Over the years, our customers have enjoyed rewards such as airtime, data bundles and affordable devices for their loyalty to the Safaricom network. By partnering with Kenya Power, we hope to give our customers more options and freedom in how they utilise their loyalty points.”